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When intelligence becomes augmented I find most conversations about AI completely misleading, not because people are deliberately trying to distort reality, but because the cultural environment we now exist inside rewards distortion. Narratives gravitate towards hype, fear, salvation and catastrophe, because people love extremes. As a result, algorithms prioritise extreme views on social media. The result is that nuance gets squeezed out, balance comes across as boring, and c

Not dystopia. Not utopia. Something else. Throughout this series I have argued that optimisation is not a preference but an emergent property of intelligence. I have also suggested that once competition and abstraction enter the picture, friction becomes something we instinctively remove. This is fuelled by capitalism and power - both amplify optimisation until acceleration becomes the default setting of civilisation. And importantly, I have also stated my belief that optimi

When “better” turns into worse In the previous two articles in this series, I have argued two things. First, that optimisation is not something we consciously chose, but an emergent property of intelligence itself. Second, that once capitalism and power structures begin amplifying it, optimisation doesn’t simply progress, it accelerates. But neither of those ideas answers what I think is the most important question: Why does modern life feel wrong. Not catastrophic, not apoca